Ash Gaming are a UK-based gambling software company with the motto ‘profitable games’ – sadly this motto is geared towards the companies who use their software, and not to the people who play the games! Established in 2000, the company has released a small but steady number of slots over time, and has now been taken over by the gaming giant Playtech.
Ash Gaming History
First established in 2000 by Chris Ash, Ash Gaming was developed with the intention of supplying software titles to the fledging online casino games industry. This London-based company began to release its products in 2002, and concentrated purely on slots and jackpot games.
Over the next decade Ash Gaming created some very popular slots games, including tie-ins with top UK TV shows such as Little Britain, Britain’s Got Talent, The X Factor and Who Wants To Be A Millionaire? The company succeeded in leasing its games to such top online casinos as Bet365 , SkyVegas and PaddyPower.
Despite only releasing a small number of games, Ash Gaming began to carve itself quite a niche in the gambling industry as the creator of several entertaining slots games with high-quality graphics and fun gameplay.
In 2011, Ash Gaming really had something to celebrate when the Isle of Man gambling giant Playtech approached them and offered to buy the company. Ash Gaming would become a subsidiary of Playtech, and the much-admired name of Ash Gaming would be retained, as would the company’s workforce of around thirty individuals. The price that Playtech offered was thought to be around $30 million, which Ash Gaming accepted.
Despite the purchase by Playtech, Ash Gaming has continued to release a number of high-quality slots and jackpot games under the Ash Gaming banner. All Ash Gaming titles are automatically leased to be available to UK-based players thanks to the company’s UK Gambling Commission licence.
Ash Gaming Slots
Probably the best-known and most popular Ash Gaming title is Little Britain, which is based on the UK TV comedy show of the same name that really made stars of Matt Lucas and David Walliams. The slot features many of the most popular characters from this iconic series, including Andy ‘I don’t like it’ Pipkin, and Daffyd ‘I’m the only gay in the village’ Thomas. The slot also has a record number of themed side games and bonus features.
Chests of Plenty is the company’s brilliant pirate-themed slots which has – like many of Ash Gaming’s best titles – a progressive jackpot that can run into some significant cash amounts. To land the jackpot, all you have to do is qualify for the bonus game and then uncover three secret treasure chests. If you find that each chest contains three diamonds, then you’re a progressive jackpot winner!
Just as pirate games are popular as online slots, so are Egyptian-themed ones. Ash Gaming has of course entered into this ancient domain with Pharaoh’s Treasure. This online slots game is notable as it is one of the few slots where you have to use skill rather than blind luck to win the top jackpot. Enter the secret tomb armed only a torch and see if you can spy the treasures lurking in the dark.
Other popular Ash Gaming titles include the TV-themed slots mentioned above, Wild Gambler (and its sequel Wild Gambler – Arctic Adventure), Sensible Soccer Euro Cup, Full Moon Fortunes and Leprechaun’s Luck.
Ash Gaming Conclusion
Some software companies are guilty of releasing the same slot over and over again, just with a different template. You cannot claim such a thing of Ash Gaming. They may not have released hundreds of titles over the years, but every slots game they have released has been expertly and carefully crafted to be unique and fun to play, with different features and bonuses.
If you play any online slots game created by Ash Gaming, you’re virtually guaranteed to have fun, and if you choose a slot linked to a progressive jackpot, there’s always the chance of winning a life-changing sum of cash!
